Deep Blue Sea celebrates Miami Herald's 100 years - News - Brief Article

MIAMI -- DEEP BLUE SEA recently completed work on the first two spots in a new four-spot image campaign for The Miami Herald. The package is designed to communicate the 100-year journey the paper and its readers have enjoyed and includes different MIAMI HERALD newspaper covers highlighting events from throughout the past century.

Using a combination of Adobe After Effects and Discreet Flame, designers Carmen Cothern and Kyle Reynolds integrated numerous elements, including newspaper covers, vintage black & white photos and live-action footage. The style of each spot emphasizes the newspaper\'s covers, which animate over a background of running footage. Each covers\' corresponding date is accentuated on the stylized timeline that cycles through the years chronologically.

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