This article may be freely published in your print or online Newsletter or on your website provided 1. You include the byline and the resource box; 2. You print the article in its entirety, unchanged; and 3. You notify the author when and where it's printed with a courtesy copy or a link. Subject: Business, Marketing Number of Words: 300 Article Autoresponder: fatfreewriting@write2thepointcom.com Website: http://www.write2thepointcom.com Eliminate Redundancies for Fat Free Writing ©2002 By Linda Elizabeth Alexander Engaging writing is concise. How many times have we been told to "write tight" (be concise) rather than verbosely? The following are a mere 25 examples of redundant phrases. When used properly, alternatives to these phrases can cut much of the fat out of your business communication, leaving it leaner, tighter, and less verbose. Instead of ? (why?) ? Use this 1. 12 noon (noon is always at 12) noon 2. 12 midnight (midnight is always at 12) midnight 3. added bonus bonus 4. and also and or also 5. advance notice (notice is advance) notice 6. ask the question ask 7. ATM machine(M stands for machine) ATM 8. current status status 9. close proximity near 10.end result result 11.filled to capacity filled 12.first and foremost first 13.free gift free or gift 14.future plans (already in the future) plans 15.general consensus consensus 16.join together join 17.month of October October 18.mutual agreement drop "mutual" 19.new development development 20.past experience experience 21.past history (history is always in the past) history 22.period of time time 23.PIN number(N stands for number) PIN 24.sum total (the total is the sum) total or sum 25.total number total About the Author Linda Elizabeth Alexander writes marketing copy for |
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