This article may only be reproduced in its entirety, including the resource box and subscription information electronically or in print. A courtesy copy of yopur publication would be nice, too! Keeps Getting' Easier... "You know you want it" That was the subject line that greeted me the other day. It concerned a certain so-called men's (man's? menses? Oops!) magazine recently yanked from Wal-Mart's racks. Basically Playboy with bikinis, full of pickup tips obviously for adolescent boys. Now there's marketing, Internet or otherwise for ya! They knew I wanted it even before I knew I wanted it. As a matter of fact, I still don't know I want it - but they know I want it, so I guess I will soon. Perfection!! No more decisions to agonize over, no more hesitance, no more "Can I afford It?" worries. They know you want it, so all you have to do is fork it over! Man, what a relief...Now it's clear why there's all this spam everywhere. They're just trying toooo hard. All those exclamation points and capital letters and even fancy HTML graphics - when all it really took is telling ‘em they want it. Sheer genius!! Time for a big garage sale...gotta unload all this apparently useless and ineffective marketing stuff...I finally know the secret. Oh look...here's another..."Wahumor, increase your size naturally"...Wow... Must be some organic ezine subscription service... With two boys, a dog, a cat, a wife and a household to keep together to boot, Dan Reinhold is the editor of WAHumor to hang on to his sanity by showing how insane the work-at-home community can be. Work at home? You deserve a laugh! Subscribe at WAHumor-subscribe@topica.com Send something WAHumorous to WAHumor@yahoo.com Do both and enter our monthly drawing! About the Author WAHumor is your humor newsletter - for the work-at-home crowd! Come join us at the online "water cooler" and share one of your laughs with us. |
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